Rotgans Media House

RotgansMediaHouse

Photography

BBB CyclingCommercial Photography

Long-time client BBB Cycling redefined the categorisation of their product offering. And these new definitions needed appropriate visuals for the worlds of Road cycling, Off-road cycling, Workshop, and Commute. Each world required an updated media pool of photography, shot in neutral situations, that spoke to any kind of cyclist. We produced eight days of shooting, including a trip to France. The deliverables filled up their content pool to the brim. And provided enough photography for over 12 months of advertisements, trade show booth visuals, in-store POS, website, and social media.

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